Copyright © 2025 Gnediuc Alexandra
The project involved creating a logo for Absolute Wood, a company with over 20 years of expertise in crafting high-quality wooden cabinetry under its previous name, “Absolute Custom Wood Designs.” This privately-owned business embarked on a journey to elevate its brand image and streamline internal and external processes, including the establishment of a dedicated Design Department to distinguish itself from competitors.
The design process was deeply inspired by the company’s connection to nature and its mastery of wood. I incorporated earthy tones like dark green, brown, black, and gray to create a palette that feels grounded yet sophisticated.
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Copyright © 2025 Gnediuc Alexandra