Copyright © 2025 Gnediuc Alexandra
Fanco (nuts) is a project dedicated to creating packaging for various types of nuts.
Unique illustrations were created for each product, showcasing their natural qualities and individuality. The project included the full cycle of packaging design, from layout to print-ready mockups, resulting in an attractive and functional product designed to stand out in the market.
Illustration
Fanco
The illustrations for the Fanco project were designed with the “Regular Guy” archetype in mind, reflecting friendliness, energy, and a spirit of fun adventures. Each illustration corresponds to a specific type of nut featured in the packaging and aligns with the brand’s slogan: “A Start for Fun.”
The packaging showcases playful characters that embody an active and carefree vibe. These nut-themed characters are depicted surfing, skydiving, rafting, and engaging in other exciting activities. The dynamic scenes and vibrant visuals evoke positive emotions, creating an association with joy and entertainment, while highlighting the product’s uniqueness and appeal.
Creativity starts with connection. Send me an email, and let’s create something amazing together!
Copyright © 2025 Gnediuc Alexandra